First off, thanks for the great work. This site is fantastic, and I've added it to my staple of sources I like to check for Ute news.
I came across the following thread where Ute fans are explaining to an SC fan what a "zoob" is:
Utefan94's answer is too funny not to be shared:
"the original zoob will always be the BYU fan living in Utah County with wife and 8 kids, who he supports through his teller position at Deseret First CU and his ever-increasing downline of Tahitian Noni agents or some other multi-level marketing scheme. He takes his family to Disneyland every summer and forces them all to wear identical BYU gear, except for the fanny pack, which only he wears as the "head of the family". His wife is strung out on anti-depressants, but it's not immoral because "she has a prescription". However, none of them will get within 5 miles of someone having a beer because they wouldn't want to be indirectly associated with someone who partakes of the devil's rum. The family goes to BYU games on Saturdays, showing up 5 minutes before kickoff and leaving as soon as the final whistle blows. They smuggle in their own food and soft drinks into the game, which in addition to the free game tickets they got from eating at the Hogi Yogi in Orem, means don't have to spend any money the entire day. After the game, the zoob spends the entire night calling into sports radio talk shows. If BYU wins, he will postulize about how BYU will be going undefeated that year, that with their current recruiting class they could string together the next 2-3 national championships in a row and that some classless Utes spilled beer on his whole family during his trip to Home Depot earlier in the day. If BYU loses the game, he will completely throw the team under the bus for "not living right on and off the field". During the winter, the zoob spends many nights watching replays of the 1984 football season on BYU TV and lobbying his wife to name their 9th child (which is on the way) Bronco Lavell.
That's a zoob."