via us.123rf.comSo, the local and national media don't respect the team enough? They focus on the emotional aspects of a story to hype their blogs/columns/shows and miss the issues that are relevant to an informed decision? They don't discuss the important aspects of the team like recruiting, personnel changes, scheduling, other teams’ strengths, etc.? They lack understanding of the history of your team or worse, cannot seem to realize times have changed? And a group of enlightened individuals such as your selves are saying that we have no way to respond to this creatively and with an eye toward informing the media that they have shortcomings? That we cannot present the media personality of our choice with a small reminder that journalism should enter into the equation and that journalistic approaches just might make them more relevant, not less? We can, and we should, and this year should be the first year of a new tradition where we award a member of the general media, whichever venue, that denigrates the profession/or simply misses the larger picture. It could be someone who is simply a terrible writer, lacks the ability to perform basic research, fails to show a grasp of the facts requisite to discuss the subject coherently. Does not matter, what does matter is that if we are to expend this much energy on it, we should respond. Toward that end, I suggest we create an annual award. That award has a name suggestive of a lack of understanding on the part of the award winner, such as "Missed the Boat" attended by a small toy boat. "Missed the Big Picture" and send them a frame with something inside like a tiny photo of them. "Not Ready for Prime Time" and send them a plastic doggie chew newspaper toy. The award might be sent with a community agreed upon write-up detailing the deficiencies or inadequacies of said individual. Perhaps we could include a few some suggestions for correcting same? I mean after all, we are Utah men, sir!